– ROLE » DESIGNER –
Let it Ride is a reality TV show about a team that finds and buys motorcycles that are in disrepair or old, only to then fix them up and sell them for profit.
– LET IT RIDE – DIRECTION 01 –
This is the set of boards that won the pitch. I went pretty straight forward here, the idea was to show the motorcycle parts coming together to show the finished bike with the logo.